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Google Merchant Center (Google-Shopping) Module

Developed by Business Tech

Best seller

Store Demo Back Office Demo

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module - Price Comparison - Google Merchant Center (Google-Shopping) - 1

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module - Price Comparison - Google Merchant Center (Google-Shopping) - 8

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module - Price Comparison - Google Merchant Center (Google-Shopping) - 10

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Overview

Export your products on Google Merchant Center to display them on Google Shopping, Google Search, Google Image, the Display network (YouTube, Gmail,…) and Google partner sites!

What this module does for you

Increase visibility on price comparison engines

Help acquire new customers

Showcase your products on all the channels of Google Ads Shopping campaigns and develop your visibility without further delay. Make yourself known internationally in an accelerated way and get thousands of new highly qualified visitors to your shop.

With over a decade of success, our Google Merchant Center (Google Shopping) module is by far the most robust and complete Google Shopping module on the market. Far ahead of its competitors, our module is recommended by the largest e-commerce agencies, on the one hand for its simplicity of configuration and on the other hand for the guarantee of exporting to Google Merchant Center a high quality data feed that meets all Google's requirements.

The module has been developed to allow you to create, step by step, a product data feed for which you are in control of the information. We have included, throughout the configuration, links to a precise and complete documentation based on Google's official regulations. You quickly get a clear product data file that you can export to Google Merchant Center and which you can schedule to be updated automatically at the desired frequency.

New from Google: with a quality product data feed, you now have the ability to display for free your products on Google Shopping, and other compatible Google properties, in "free product listings". Thanks to our module, which meets all Google requirements for quality and completeness of product data, you are sure to meet all eligibility criteria to use this feature, so don't hesitate any longer!

Any questions? Our support department has many years of experience and a high level of expertise regarding the rather strict constraints and demands of Google Merchant Center, and will be happy to answer your questions in the best possible way!

For even more features, such as the ability to create precise product exclusion rules, export your promotions and product reviews, or create customized segmentation of your catalog with advanced custom labels, discover the PRO version of the module available on https://addons.prestashop.com/en/price-comparison/20908-google-merchant-center-pro-google-shopping.html

You have a question ?

This developer answers your questions in:

fr, en

Contact the developer

Technical sheet

Latest update

07/06/2022

Available in

en, ag, ca, es, fr, gl, it, mx, pe, ve +4

PrestaShop Compatibility

V1.7.4 - V1.7.8.7

Compatibility MultiShop

Yes

Module version

V 4.7.37

Number of downloads

45,053

Level

Beginners

Documentation

Included

Developer

Business Tech

Developer languages

fr, en

Category

Price Comparison

Features

FULLY INTERNATIONAL MODULE

Compatible with all countries eligible for Google Shopping
Multi-language, multi-currency compatible
Multi-shops compatible

MULTIPLE PRODUCT DATA CONFIGURATION OPTIONS

Selection of product title display mode: name only or name accompanied by the brand or current category
Selection of the description type to be exported: short, long, both or meta-description
Export of all the product images or only the cover image
Selection of the size of the images to be exported
Ability to choose to indicate the products as always available or to indicate them available only if they are actually in stock
Ability to export product sizes and/or colors: selection of product attributes/features that correspond to size or color

Management of official tags

Ability to include the tags recommended by Google to facilitate the indexing of your products (material, pattern, gender, age group, size type, size system)
Management of obligatory tags such as the "adult" tag identifying products reserved for people over 18 years old
Possibility to prevent the diffusion of certain products on specific advertising channels thanks to the tag "excluded destination"
Possibility to prevent the diffusion of certain products in certain countries thanks to the tag "excluded country"

Mapping to official Google categories

Updating of the official catalog of Google categories directly from the module for each country where your Shopping ads are displayed
Intuitive tool for matching product categories with those of Google (keyword search), for each country in which your Shopping ads are displayed, to ensure optimal classification of your products by Google

Integration of Google Analytics parameters

Ability to integrate Google Analytics parameters inside the links to your products for a better monitoring of the effectiveness of your ads:

- utm_campaign

- utm_source

- utm_medium

- utm_content (to identify clicks coming from paid ads and thus, by difference, to know the extent of organic traffic)

Custom labels management

Ability to assign custom labels to your products, in order to subdivide them and have a better management of your Google Ads campaigns.

Need advanced custom label management? Discover our PRO version here: https://addons.prestashop.com/en/price-comparison/20908-google-merchant-center-pro-google-shopping.html

CONTROL OVER THE DATA TO BE SENT TO GOOGLE

Ability to export all combinations as a single product or each product combination as a product in its own rights
Selection of products to be exported by categories or brands, then:

- Ability to exclude all products out of stock or only products out of stock AND for which you deny orders

- Ability to exclude products without EAN13/JAN or UPC

- Ability to exclude products without supplier reference (MPN)

- Ability to exclude products below a certain price value

- Ability to exclude only certain products individually or even only certain product combinations

Need to create even more precise exclusion rules? Discover our PRO version here: https://addons.prestashop.com/en/price-comparison/20908-google-merchant-center-pro-google-shopping.html

TAXES AND SHIPPING FEES MANAGEMENT

Ability, for each data feed corresponding to a given "Country/Language/Currency" group, not to include taxes in product prices
Ability to manage shipping fees through the module by selecting, for each country, the corresponding carrier
Ability to indicate the products or product combinations that benefit from free shipping
Ability to indicate the package dimensions for each product to facilitate the calculation of shipping costs

HANDLING OF PRODUCTS WITHOUT UNIQUE PRODUCT IDENTIFIER

You sell handmade, customized or other specific products that do not have unique product codes (GTIN, MPN or brand)? No problem, the module will indicate to Google through the tag "identifier_exists=false" that your products do not have references due to their nature.

POWERFUL EXPORT METHOD AND PRECISE DIAGNOSTIC TOOL

Generation of a product data feed by "Country/Language/Currency" group so that you can then create ads that are fully adapted to your audiences.
Robust export system, which easily supports even the largest product catalogs!
Selection of the method for automatically updating data on Google Merchant Center, at regular intervals. You can ask Google:

- to retrieve an XML product data file, regularly updated by CRON task, on your server

- or to retrieve, in real time from a dynamically generated file, the up to date product data

Integrated diagnostic and optimization tool for product data, with links to the corresponding documentations

TO GO FURTHER...

Once your products have been exported to Google Merchant Center, set up the Google Ads dynamic remarketing tag thanks to our "Google Dynamic Remarketing" module (available here: https://addons.prestashop.com/en/remarketing-shopping-cart-abandonment/9736-google-dynamic-remarketing-google-ads-tag.html) and retarget your visitors with product ads adapted to their activity on your site.

Analyze the performance of your Google Ads campaigns by installing the Google Ads conversion tracking tag, thanks to our "Google Ads (Google AdWords) Conversion Tracking Pro" module (available here: https://addons.prestashop.com/en/analytics-statistics/16397-google-ads-google-adwords-conversion-tracking-pro.html)

What's New in Version 4.7.37(07/06/2022)

Added product dimension tag
Added ship from tag
Some fix in BO

Support and updates

At the time of purchase, your Business Care subscription for your first year is automatically included, then tacitly renewed at the end of the period.

You can cancel your subscription at any time, before the end of the current period.

Services included in your subscription:

Security updates
Compatibility updates
Developments and upcoming features
Unlimited support

Want more details? Check out the most frequently asked questions about Business Care.

You have a question ?

This developer answers your questions in:

fr, en

Contact the developer

Associated Pack

Google Merchant Center (Google-Shopping)

Export your products on Google Merchant Center to display them on Google Shopping, Google Search, Google Image, the Display network (YouTube, Gmail,…) and ...

Google Ads Conversion Tracking Pro

Get perfect visibility on your Google Ads (formerly Google AdWords) campaigns’ ROI and profitability. Get the best conversion tracking of your Google Ads ...

Google Dynamic Remarketing - Google-Ads tag

Install the Google Ads (AdWords) dynamic remarketing tag and boost your conversion rate with dynamic retargeting ads. Show your visitors relevant ads based ...

Save $70 by choosing the pack!

Original price

$403.99

Bundle price: (excl. tax)

$333.99

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$442.97

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