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Google Marketing Manager Module

Price
$16999 $22399
Google Marketing Manager

Google Marketing Manager Module

Adds all scripts and 2 feeds for dynamic remarketing/retargeting in Google. It‘s supported in all countries (via analytics) and includes Google Analytics, Remarketing, Conversion, Ecommerce, and Optimize via the latest Global Site Tag.
From V1.5.0.0 to V1.7.6.2
  • Item only

  • Zen Option

    Zen

  • check_circle3 months of support
  • check_circle12 months of support
  • check_circleUpgrades and future features
  • check_circleSecurity updates
Price
$16999 $22399

Overview

Adds all scripts and 2 feeds for dynamic remarketing/retargeting in Google. It‘s supported in all countries (via analytics) and includes Google Analytics, Remarketing, Conversion, Ecommerce, and Optimize via the latest Global Site Tag.

What this module does for you

insert_chart Conversion rate
Bring customers back to your shop, by using dynamic customer personalized ads or track the customer behavior to improve your page.
This module adds all scripts and feeds required for dynamic remarketing/retargeting in Google and it also supports Google Ecommerce and Optimize. It uses Google‘s latest Global Site Tag for your Analytics, Remarketing, Conversion, Ecommerce and Optimize page code.
It's also providing the necessary code for dynamic remarketing via Analytics, which is currently the only way to have dynamic remarketing in all countries, even in those which are not supported by the Google Merchant Center. It supports product feeds for Google Merchant Center and the Google Adwords Business Data feed.
This module also supports feed creation for large shops, where the product feed size can reach multiple GB (google merchant center supports 4GB).
You can set a cron job, to create a product feed file instead of loading the feed directly, this is optional, but it is recommend for very slow and large shops.

Supported Google Events:
Remarketing Events (ecomm):
  • product
  • searchresults
  • cart
  • other
  • purchase
Analytics events (Analytics - dynx):
  • searchresults
  • offerdetail
  • conversionintent
  • conversion
  • other
Ecommerce events:
  • view_item_list
  • view_item
  • add_to_cart
  • remove_from_cart
  • begin_checkout
  • checkout_progress
  • set_checkout_option
  • purchase

Google/Bing Merchant Center feed example:
https://prestashop.infinia.systems/mm_google/modules/mmgoogle/feed_merchant/feed.php?token=344adde45cad4dc4bc654f0d67dc54f5

Adwords feed example:
https://prestashop.infinia.systems/mm_google/modules/mmgoogle/feed_adwords/feed.php?token=23715703963ee0741083c1e117294a87

You have a question ?

This developer answers your questions in:
en, cs, de

Technical sheet

Latest update

09/28/2019

Available in

en

PrestaShop Compatibility

V1.5.0.0 - V1.7.6.2

Module version

V 2.0.0

Number of downloads

0

Developer

Community developer

Developer languages

en, cs, de

Category

SEA SEM (paid advertising) & Affiliation Platforms

Need

Conversion rate

Features

  • Google Global site tag
  • Google Remarketing tag
  • Google Analytics
  • Google Remarketing via Analytics
  • Google Conversion tag
  • Google Ecommerce
  • Google Optimize
  • IP anonymization
  • respects the "do not track" browser setting
  • Google/Bing Merchant Center product feed
  • Google Adwords Business Data product feed – remarketing via analytics
  • Google category taxonomy for Merchant Center
  • automatic feed creation
  • 3 new database tables for google's category taxonomy
  • support for large shops
  • the feed can be saved to a file
  • works with and without cron jobs
  • easy use, feed links can be used directly or as cron tasks
  • additional images in the feeds
  • simple installation, no files will be overwritten
  • multi store, multi currency, multi language and multi country

Recommandation

For dynamic ads in Google, Facebook or any other platform (customizable), please choose the complete Marketing Manager module instead (contains feeds & scripts):
https://addons.prestashop.com/44574-marketing-manager-feeds-scripts-for-all-platforms.html

What's New in Version 2.0.0(09/28/2019)

  • added new color, size, pattern and material settings
  • added new URL parameters
  • fixed invalid character in the "do not track" script
  • other improvements

Support and updates

You automatically get 3 months of support for this product.

For 90 days after your purchase, you can enjoy technical and feature support, as well as access to updates available for this product.

Make sure this product runs well on your store for 12 months with Option Zen!

With Option Zen, you get access to ALL updates for the product for one year following purchase. Support from the product developer is available by email to answer all your technical and feature-related questions.

What is Option Zen?

Option Zen includes two services:

  • Unlimited after-sales support during the period covered by the option
  • Access to all updates for the product during the period

Option Zen is available at a discount when purchasing this product, but, if you miss out, you can also buy it via your customer account later. It is valid up to one year following the date of purchase of your product. The earlier you buy it, the longer you can enjoy it!

What does it include?

The following are included in Option Zen:

  • questions about using the module/theme;
  • solving technical problems related to the module/theme;
  • access to all module/theme updates.

The following services are not included in Option Zen:

  • customization and special development;
  • installing and updating the module/theme;
  • solving problems concerning third-party services, hosting, the server, or the PrestaShop software.

You have a question ?

This developer answers your questions in:
en, cs, de