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From V1.5.0.0 to V1.7.7.6
Overview
Creates a Product Catalogue to use with Facebook & Instagram.
Create Product Ads, use Instagram product tagging feature, display your products on your Facebook page, be ready for the Dynamic Ads*
What this module does for you
person_add
Bring shoppers back to the shop
With this easy-to-configure module you will be able to export your products and later import it to Facebook to create a Product Catalogue.
The catalogue created can be multilingual and have different prices and currencies for each country, all of this in a single catalogue
With the Facebook Catalogue you can do several things:
- Product Ads: Create ads using your Product Catalogue
- Instagram Product Tagging: Shop the look. This feature will allow you to tag your catalogue products in your Instagram posts and Stories
- Facebook Shop Tab: Link your catalogue with your Facebook page to display all your products in the Shop tab.
- Dynamic Ads: If you have a module to track the Facebook events (we do recommend our module Pixel Plus) you can link a pixel with the catalogue to be able to create the Dynamic Ads, the most powerful feature from Facebook & Instagram Ads.
What are the dynamic Product Ads?
It's an advanced remarketing / retargeting feature from Facebook. Automatically created ads based on the behaviour and interests of your customer. Each customer sees a customized ad for him
Since the Ads are generated dynamically for each customer the campaigns have much less maintenance and a much lower cost and better conversion rates.
Once the customer buys the product the modules sends the necessary data to make that customer don't see the ad any more (unless he shows interest on any of your products again).
Ease to use and well documented
Every section of the module is well documented, meaning that you won't need any previous experience to configure and use the module.
There are also some advanced options to have a better control with the feeds generation.
And a complete step-by-step guide on how to configure the module, how to create the Product Catalogues and how to configure a Cron Job (a sever side script to automatically update the feed).
Errors
The module will also try to check and notify of the errors that Facebook may found when uploading the module making it easier to find and solve.
Catalogue Filtering, the Product Sets
Sometimes you don’t want to show all your products in the ads, Facebook has powerful filters to create Product Sets that can later be used for Ads, this way you can exclude all the products you want from your catalogue.
The number of product sets you can create on Facebook is unlimited and they won’t be lost after each automatic update.
What your customers will like
Facebook:
- Customers will see more accurate ads, based on what they like making them more likely to buy them from you
- Customers will be able to navigate through your catalogue without leaving your Facebook page
Instagram:
Users will be able to easily buy any product what caches their attention from your Instagram stories
Installation
Installing the module
1 Upload the module through the Backoffice (Modules > Add New Module) or using a FTP client
2 Hit Install it and enter the configuration
3 In the image size section, we do recommend you to use the thickbox_default or large_default sizes. You can also use the Facebook recommended size for single product ads 1200x600, but to use it you will have to regenerate the thumbnails for that size first. To do that go to:
- Preferences > Images > Regenerate thumbnails
- Then choose (Products > fpf_image).
You will see a section called Feed locations for each shop, there you will be able to enter the Facebook Product Catalogue ID.
To obtain the Catalogue ID do the following steps for each language and shop you have on your site.
Creating the Product Catalogues
- Copy the feed URL below the box (in the module page)
- Open another tab on your browser and enter to your Facebook Business Account (http://business.facebook.com/)
- Create a Product Catalogue
- Click add a Data Source
- Choose the currency and the recurrent uploads option
- Choose the time to update the feed (the best hours are the ones you have less orders) Paste the feed url (copied before from the module configuration page)
- Now Go to the Catalogues menu
- Below the product catalogue’s name, you'll find it's ID. Copy it and paste it in the right place of the module configuration page.
*Repeat this steps until you have created all catalogues
Setting up the Module Options
Set up the options for the module, read the documentation and contact us if you have any question
Other
Top development priority
This module quite new and we will be continuously updating it to make it better. If you found any bug or suggestion please contact us.
Support
Fast support on installation and configuration (Monday to Friday from 08:00 to 16:00 GMT+1)
Contact us through the link in the right side of this page
Ratings
If you love our module and customer service please rate us and help other customers.
You have a question ?
This developer answers your questions in:
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Associated Pack
Save $40 by choosing the pack!
Original price
$134.99
Bundle price:
(excl. tax)
$94.99
Frequently bought together
Total price:
$214.97
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