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Script Manager - Google Tracking Scripts

Script Manager - Google Tracking Scripts Module

Developed by Community developer
  • PrestaShop
    1.5.0.0 - 1.7.5.1
module - Remarketing & Shopping Cart Abandonment - Script Manager - Google Tracking Scripts - 1
module - Remarketing & Shopping Cart Abandonment - Script Manager - Google Tracking Scripts - 2
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module - Remarketing & Shopping Cart Abandonment - Script Manager - Google Tracking Scripts - 10
module - Remarketing & Shopping Cart Abandonment - Script Manager - Google Tracking Scripts - 11

Overview

Adds all scripts required for dynamic remarketing/retargeting in Google. It‘s supported in all countries and includes Google Analytics, Remarketing, Conversion, Ecommerce, and Optimize via the latest Global Site Tag.

What this product does for you

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Conversion rate Promote your products

Bring customers back to your shop, by using dynamic customer personalized ads or track the customer behavior to improve your page.
This module adds all scripts required for dynamic remarketing in Google and also supports Google Ecommerce and Optimize. It uses Google‘s latest Global Site Tag for your Analytics, Remarketing, Conversion, Ecommerce and Optimize page code.
It's also providing the necessary code for dynamic remarketing via Analytics, which is currently the only way to have dynamic remarketing in all countries, even in those which are not supported by the Google Merchant Center.

Supported Google Events:
Remarketing Events (ecomm):
  • product
  • searchresults
  • cart
  • other
  • purchase
Analytics events (Analytics - dynx):
  • searchresults
  • offerdetail
  • conversionintent
  • conversion
  • other
Ecommerce events:
  • view_item_list
  • view_item
  • add_to_cart
  • remove_from_cart
  • begin_checkout
  • checkout_progress
  • set_checkout_option
  • purchase

Features

  • Google Global site tag
  • Google Remarketing tag
  • Google Analytics
  • Google Remarketing via Analytics
  • Google Conversion tag
  • Google Ecommerce
  • Google Optimize
  • IP anonymization
  • respects the "do not track" browser setting
  • simple installation, no files will be overwritten
  • multi store, multi currency, multi language and multi country

Frequently bought together

Add "Script Manager - Google Tracking Scripts" to your cart along with:

  • The EU Cookie Policy Banner GDPR Compliant & CMS developed by PrestaShop helps you meet the EU Cookie law requirements by displaying on your online store a customizable and configurable warning banner in just a few clicks.  

    $4999
  • Image descriptions are a little-known SEO feature for product pages, but precise description is a surefire way to increase your e-commerce’s search engine visibility. The SEO Images (Alt tag) module automates ALT tag creation for product images and produces quality content to improve your site’s page ranking.

    $6999

Recommendation

For dynamic ads in Google it's required to have a merchant feed (if your country is supported by google), or an Adwords Business data feed (for countries without Merchant Center support).
In all cases the ids in the feed must be identical to the ids used in the scripts. It is possible to use in this module "id_product" as ID, which is the simplest format and should be supported by most feeds.
You might be able to combine this module with other modules providing feeds, but I recommend to use one of these modules for feeds:

Adwords Business data feed feed only:
https://addons.prestashop.com/40613-feed-manager-adwords-business-data-feed.html

Merchant Center feed only:
https://addons.prestashop.com/40614-feed-manager-google-merchant-center-feed.html

Adwords, Merchant and Facebook feeds:
https://addons.prestashop.com/32728-feed-manager-product-feeds-for-multiple-platforms.html

Support and updates

You automatically get 3 months of support for this product.

For 90 days after your purchase, you can enjoy technical and feature support, as well as access to updates available for this product.

What's New in Version 1.0.0(01/28/2019)

  • Initial release

About the developer

Community developer

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Need help?

This developer answers your questions in:
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$11499

Benefits:

  • 3 months of free support (Learn more)
  • Developed by a Top Developer
  • Documentation included
  • Compatibility v1.5.0.0 - v1.7.5.1

  • Version 1.0.0 (01/28/2019)

  • Available in en

Questions? Contact the developer
This developer answers your questions in:

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