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Google Remarketing Tag

Google Remarketing Tag Module

Developed by Shoprunners

More than 90 % of users recommend this product


The average rating includes all reviews since the product launch.

(8 votes)
Level: laptop laptop laptop

Users think this product is suitable for e-merchants who are:

  • Modules
    Partner Creator
  • +100
  • PrestaShop -
module - Remarketing & Shopping Cart Abandonment - Google Remarketing Tag - 1
module - Remarketing & Shopping Cart Abandonment - Google Remarketing Tag - 2
module - Remarketing & Shopping Cart Abandonment - Google Remarketing Tag - 3
module - Remarketing & Shopping Cart Abandonment - Google Remarketing Tag - 4


Adds the latest Google© remarketing tag to your site. 
Just enter your conversion ID and start using google remarketing tags. The addon takes care about page types, values and product IDs.

What this product does for you


Traffic Optimize paid search placement (SEM - SEA) for products

No edit of template files. No problems with updating your store. Easy to use. Automatically adds required information of your pages (type of page, product IDs etc.)


  •  Automatically adds the google remarketing snippet to all of your pages.
  •  Automatically adds the right page types to the snippet (cart, product, category, order-confirmation etc.)
  •  Automatically adds product ids, category id to the snippet
  •  Automatically adds cart and order values to the snippet
  • Choose between product ID, reference or EAN13 to use. Important to match your Google shopping feed settings.
  • Asynchronous loading of Google script to make Google Page Speed happy.

Google Remarketing Tag information

Frequently bought together

Add "Google Remarketing Tag" to your cart along with:

  • Set up the official Facebook Pixel module to reach new potential customers and easily analyze the activity and performance of your shop! With the Pixel, create and export your product catalog in the Facebook Business Manager platform to manage your campaign and sell products through your Facebook Page or Instagram feed.

  • This module allows you to fully comply with the GDPR/LOPD Cookies Section . Display a responsive and custom warning banner and disable cookies when users enter your website until you obtain their consent.



If the code generated by this module doesn't match the code google provides, it is very easy to adapt it.
If required we do this for you for free. But in 99% of all cases this will not be required, just saying, that it is possible with ease.

NEW: Choose between product ID, reference or EAN13 to be transfered to google. This is important to match your shopping feed!

What your customers will like

The customer gets tailored remarketing ads.

Support and updates

You automatically get 3 months of support for this product.

For 90 days after your purchase, you can enjoy technical and feature support, as well as access to updates available for this product.

Make sure this product runs well on your store for 12 months with Option Zen!

With Option Zen, you get access to ALL updates for the product for one year following purchase. Support from the product developer is available by email to answer all your technical and feature-related questions.

What is Option Zen?

Option Zen includes two services:

  • Unlimited after-sales support during the period covered by the option
  • Access to all updates for the product during the period

Option Zen is available at a discount when purchasing this product, but, if you miss out, you can also buy it via your customer account later. It is valid up to one year following the date of purchase of your product. The earlier you buy it, the longer you can enjoy it!

What does it include?

The following are included in Option Zen:

  • questions about using the module/theme;
  • solving technical problems related to the module/theme;
  • access to all module/theme updates.

The following services are not included in Option Zen:

  • customization and special development;
  • installing and updating the module/theme;
  • solving problems concerning third-party services, hosting, the server, or the PrestaShop software.


Installation is easy, just enter the conversion ID of your google snippet to the module and save. That's it.

What's New in Version 2.1.1(08/29/2019)

  • added gtag support
  • bugfix for multiple products in cart
  • using gross values in cart

About the developer, Shoprunners


Shoprunners is your agency for supporting you to run your PrestaShop. 

We program state of the art standard modules and are able to solve individual requirements as well.

Proud to be an official PrestaShop partner since 2013.

Need help?

This developer answers your questions in:
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  • 3 months of free support (Learn more)
  • Developed by a Top Developer
  • Documentation included
  • Compatibility v1.5.4.1 - v1.7.6.1

  • Version 2.1.1 (08/29/2019)

  • Available in EN, DE

Questions? Contact the developer
This developer answers your questions in:

en de es